Your guide to the Black Friday home deals for 2023

Black Friday is on the 24th of November 2023

White modern paneled living room with grey couch, wooden coffee table, and artwork leaning on the char rail
(Image credit: Interior Fox)

Black Friday might be over for 2022, but we definitely saw some incredible deals. While you wait patiently for Black Friday 2023, we'll be here sifting through the deals throughout the year. Next up, we're on the lookout for the after Christmas sales. Some of these sales are already live, but most retailers will start discounts on the 26th of December. Then, your next chance will be Amazon Prime Day which is usually in July but this date could change.

Otherwise, this Black Friday we saw everything from the Our Place pan for $95, to Instant air fryers for $35, and pretty much everything in between. In short: we sifted through hundreds of products at all-star prices that we've never seen so cheap. As always, Black Friday remains the best time of the year to buy anything new for your home. This includes mattress sales as they are always at their best in November.

Here's what else we saw discounted in 2022 if you're interested, otherwise we'll see you next year!

The best Black Friday and Cyber Monday home deals we saw in 2022

FYI: All of these deals are now over. 

AllModern - Up to 40% off furniture + extra 25% off with code GET25
Amazon - Cyber Monday deals are now live
Amerisleep - Save $450 on a new mattress this Cyber Monday
Article - Hundreds off couches, beds, and furniture for Black Friday
Bed Bath & Beyond - 25% off a single item; $100 in rewards after spending $300
Best Buy - Save on thousands of small and large home appliances
Big Fig - Use code CYBER for $400 off your mattress
Birch by Helix - $400 off your mattress this Black Friday + 2 free pillows
Birch Lane - 40% off + extra 25% off with code HOLIDAY
Buffy - 20% to 40% off deals sitewide
Burrow - Up to 50% off products and additional deals with the code BF22
Caraway - 20% off cookware sitewide
Casper - Save 25% on mattresses and up to 30% off sitewide
Dreamcloud - 25% off everything + freebies worth $599
Emma - Save over $1,000 and get 2 free pillows, 50% off sitewide
Essentia - 25% off mattresses + $300 in Essentia Bonus Cash
Great Jones - Up to 50% off cookware
H&M Home - 30% off for Cyber Monday
Helix - Save up to $450 + get 2 free pillows worth $150
Leesa - Save up to $820 on a Leesa mattress this Black Friday
Macy's - Save big on everything from Christmas trees to couches and bedding
Mattress Firm - 2 free bedding items with code 2FREE + more
Nectar - 33% off everything for Cyber Monday
Nest - 50% off mattresses + bedding, plus 2 free pillows
Nolah - All mattresses up to $700 off + two free pillows
Nordstrom - Up to 60% off sitewide, including home goods
Our Place - Save up to 45% off sitewide + get the Always Pan for only $95
Overstock - 70% off thousands of products for Cyber Monday
QVC - Cyber Week prices live and free shipping on everything
Raymour & Flanigan - Up to 30% off furniture for Cyber Monday
Saatva - Save from $225–$500 on a new mattress this Cyber Monday
Target - Up to 40% off on furniture, floor care, and holiday decor
The Citizenry - 30% off rugs, throws, cushions, and pillows
The Container Store - 20% off home storage solutions
The Company Store - Up to 35% off with code CYBER22
Walmart - Cyber Monday prices now live on air fryers, vacuums, and more
Zinus - 20% off sitewide with code BFCW20

How to spot the best Black Friday deals?

As with any sale, it's hard to parse out the good from the bad (and the fake). If you already know what you want to buy, e.g. a mattress topper for an uncomfortable bed, then you can read through our product reviews and buying guides to help make up your mind when it comes to your purchases — and for peace of mind that you are buying quality. These have been curated by our experts and many of the products within them are tested and reviewed by our team members.

The best vacuum cleaners
The best air fryers
The best mattresses
The best tea kettles
The best espresso makers
The best mattress protectors
The best mattress toppers
The best pillows

When is Black Friday?

Black Friday was on November 25th in 2022. It's always the Friday after Thanksgiving. In 2023, it falls on the 24th November.

When is Cyber Monday?

Cyber Monday was on November 28th in 2022, and in 2023 it's the day before, on November 27th. As always, Black Friday deals will still be live until midnight on Cyber Monday, so that will be your last chance.

What is Black Friday? What is Cyber Monday?

Black Friday started in the United States. The term had previously been used for bad economic events like Friday, September 24th, 1969 when a group of financiers tried to manipulate the gold market, leading to an economic crash. Then the name was applied to the shopping chaos that happened in Philadelphia on the Friday after Thanksgiving in 1961. Since then, the name has stuck. With many people taking this day off and using it to begin their Christmas shopping, it is one of the busiest days in the commercial calendar, both in malls and online.

Black Friday is no longer just a US phenomenon — it's gained unstoppable momentum in the UK over recent years, too. Along with Cyber Monday, both events are loved by bargain hunters as they offer the chance to make big savings on everything from tech to furniture. With Black Friday weekend falling around a month before Christmas, it is a great opportunity to nab Christmas gifts and winter deals, too.

When will the Black Friday deals start?

Usually, we start to see Black Friday deals around two weeks before the day and more deals launching on Cyber Monday. The majority of mattress retailers tend to set their sales live ahead of time, but selected retailers will wait until the day to release their deals.

What's the difference between Black Friday and Cyber Monday?

Not much, really. Many deals run from Black Friday through to Cyber Monday and beyond. Once upon a time, Black Friday was mostly in stores whereas Cyber Monday took place online and different products could be found marked down in each sale. Now, you can get great deals on everything across the entire weekend, both online and in-store.

What can you buy for your home on Black Friday?

Plenty of items! From mattresses to reed diffusers to new sofas, it's possibly the best time of the year for shopping. With homeware brands ever more attuned to the Black Friday and Cyber Monday hum, big markdowns often come from numerous fan-favorite brands throughout the week. 

Top tips for getting the best Black Friday and Cyber Monday deals

1. Sign up for mailing lists
Subscribe to newsletter lists from your favorite retailers to be informed of deals as they drop. You can also sign up for our newsletter because we'll be sharing the best home deals we find during Black Friday and Cyber Monday, too.

2. Be prepared to research
Ensure that you stay one step ahead of other shoppers by frequently browsing some of the top retailer websites. Cyber Monday deals are almost exclusively online, meaning it's good to start saving items to your wishlists or carts now. So, when it comes time to checkout, you've already laid the groundwork for success. 

3. Check out the lesser-known brands: 
The biggest brands may have the buying power to offer the best discounts, but they will also be the busiest sites, and stock is likely to go quickly. Look for lesser-known retailers (check their reviews on Trustpilot first) and see if they have the products you are after.

How to shop safely during Black Friday and Cyber Monday

Just as you would normally, ensure you're shopping securely. Paying by credit card will give you more protection than paying by debit card. If you pay with PayPal or another third-party payment service, you may not be eligible for these payment protections.

Annie Collyer
Head Ecommerce Editor

Hi! I'm Annie, and I'm the Head Ecommerce Editor at Real Homes. I've been part of the Real Homes team since 2018, when I joined as Deals Editor. Along with covering major sales events — from Black Friday to Amazon Prime Day — I review home must-haves so that you can buy with peace of mind. Mostly focusing on home fragrance and sleep, as well as a few vacuum cleaners, I've tested pretty much every item you can think of that you need in your home. I live on the outskirts of the city in a two-bed apartment with my husband and my pug, Doug. So I am always searching for compact alternatives and ways to save floor space. What about when I am not typing away? Well, you'll find me enjoying an iced coffee (no matter the season) and trying out the latest brunch spots the city has to offer, or booking my next holiday. Where else can you find my words? Livingetc, Homes & Gardens, Ideal Home, Gardeningetc, and Woman & Home.