If you're looking to purchase the best 50 inch TV this Black Friday, you're in the right place. This Hitachi 50 Inch Smart 4K LED HDR TV has just been reduced to only £249.99, with a huge saving of £120.
Whether you're a fan of epic films, are desperate not to miss any detail of the football or just love binging Netflix, you can rely on the Hitachi's HDR display to ensure that colours are more vibrant and even the tiniest of details stand out.
Compatible with a whole host of apps including Netflix, BBC iPlayer, ITV, demand 5, 4oD, Amazon Prime and YouTube, it's perfect for streaming all the latest Christmas releases on demand.
Super quick to set up, the Hitachi 50 Inch has Wi-Fi built in and a whole host of HDMI and USB ports, meaning that browsing the web is a breeze, Blu-ray DVD players and games consoles can be connected in no time.
Scroll down for this deal, then take a look at our round up of Black Friday deals.
Hitachi 50 Inch 50HK25T74U Smart 4K LED HDR TV | Was £369.99, now £249.99 on Argos
The LED TV features a 4K Ultra HD display, DTS sound system and 3 USB ports and 2 HDMI sockets. You can keep your new toy out of reach of kids with the 200x200 wall mount brackets too.