Happy new year and happy January sales. There is something about a new year that has us excited for projects around the home. Maybe you have a big room makeover in mind, or just want to update the appliances in your kitchen for better functionality and efficiency? Either way, these sales offer the perfect time to grab a bargain to make your home a place you love spending time in, in 2021.
So, what to buy in the January sales? Well this is where we come in. We are forever shopping the sales and know a good deal when we find one. And since you can't shop in person this year, we will be your guide to the highest quality buys and the biggest discounts – no grabbing anything and everything in a flurry on a mad dash round the department stores. From luxury bedding, to top-spec vacuum cleaners, we know where to find them.
You can also get your hands on Christmas (and birthday) gifts for the year ahead. Talk about organised. Or, if Santa missed something off your list, why not treat yourself today?
Whether you want to spend your Christmas money or e-gift card on a new electric toothbrush, some accessories for your home, or, perhaps you are after a cheap mattress to kick-start 2021 in comfort? We have an early deal for you. Keep scrolling for everything on sale to make sure you get in first...
January sales UK
- Amara: up to 50% off loads of brands including LSA, Christy and Morris & Co
- Amazon: amazing offers on appliances, beauty electricals and home tech
- Anthropologie: up to 50% off bestsellers for your home
- AO: new deals every day in their Big Deal Blowout
- Appliances Direct: 40% off sale now on!
- Argos: top offers on home, appliances and more
- B&Q: 20% off kitchens, bathrooms and bedrooms
- Brook + Wilde: save up to 45% off select mattresses with codes SUPERLUX35, ELITE40 or ULTIMA45
- Christy: 50% off winter sale now on
- Cox & Cox: up to 50% off selected lines in the Winter Sale
- Currys PC World: big savings on 1,000s of products
- Dreams: up to 60% off
- Dunelm: get lighting, home decor and more with up to 50% off
- Dyson: save £50 on Dyson Small Ball Animal 2 vacuum cleaner
- eBay: see trending deals on tools, appliances, fashion and more
- Emma Bridgewater: up to 40% off
- Etsy: save up to 60% and support small businesses
- Eve Sleep: up to 35% off mattresses and bed frames
- GHD: up to 20% off styling tools
- Groupon: shop winter wellness deals
- H&M Home: up to 70% off selected buys
- Habitat: 50% off sale now on
- Hive: up to 20% off
- House of Fraser: 50% off sale on + 20% full priced items with code GIFT20
- Hughes: appliance sale now on
- Iconic Lights: up to 50% off lighting
- I Love Wallpaper: up to 50% off luxury looks
- John Lewis & Partners: up to 50% off home including cookware and bedding
- La Redoute: winter sale now on
- Lakeland: save up to 50%
- Le Creuset: up to 30% off
- Made.com: winter sale on now
- Matalan: 50% off home and fashion
- Morphy Richards: 20% off selected lines
- Nectar mattresses: 5 free gifts worth up to £385 + 10% off
- Ninja: save up to £50 on appliances
- Oak Furniture Land: huge winter sale – ends Sunday
- Oliver Bonas: up to 50% off home and fashion
- Robert Dyas: up to half price mega sale
- ScS: half price sofas and carpets
- Selfridges: up to 50% off home and tech
- Shark: save up to £150 off floorcare
- Simba: 35% off mattresses and more
- SodaStream: sale now on – machines from £89.99
- Superdrug: save up to 60%
- The Range: up to 50% off
- Urban Outfitters: save big on home and lifestyle
- Waterstones: up to 50% off including bestsellers
- Wayfair: save on furniture, rugs, lighting and much more
- Zara home: home sale now on
January sales US
- Amazon: holiday deals live
- Best Buy: shop the latest holiday deals of the day
- BJ's: big savings on appliances and more
- Casper: 15% off mattresses, 10% off everything else
- H&M Home: 21% off + free shipping with code JW7283
- Houzz: sale now on
- The Home Depot: click to shop sale
- Lowes: daily deals
- QVC: shop the latest deals
Shark: Holiday sale over
- Target: click to shop top deals
- Walmart: save up to 75% in clearance
- Wayfair: 60% off in end of year clearance sale
January sale deals UK
By price: low to high
SodaStream Spirit Hydration Pack |
£138.96 £89.99 (save £48.97) at SodaStream
The Spirit comes in a range of colours and it's compact so as not to take up too much space on your worktop. Boasting a cordless design, you could even use it in a home office or bring it into your living room. Included comes a carbonating cylinder, a one-litre bottle, free shipping and a two-year warranty. This Hydration Pack comes with lemonade and raspberry and mint flavours.
Echo Dot |
£49.99 £29.99 (save £20) at Amazon UK
Amazon's best selling smart speaker has had a fancy upgrade! And, it's on sale for under £30. The Echo Dot now boasts a spherical design but is still lovely and compact. It now has a powerful 1.6-inch front-firing speaker, while it comes in your choice of Charcoal, Glacier White, or Twilight Blue.
Tassimo by Bosch Style TAS1103GB Coffee Machine |
£89.99 £29 (save £60.99) at Currys PC World
Not only is this coffee machine great at making coffee, but it's also a dream to clean, with detachable parts that are dishwasher safe – no more awkward scrubbing under the tap. Also, there is a descaling programme on the machine itself that ensures that it will carry on working as it should.
See our coffee machine sales page for more deals.
Tassimo by Bosch My Way 2 Pod Coffee Machine |
£106 £40 (save £66) at AO
This pod coffee machine is compatible with a range of cup sizes and works out the ideal brewing time for your chosen drink. It's easy to keep clean and available in a selection of colours, too.
Philips Sonicare DiamondClean |
£299 £99.99 (save £200.01) at Amazon
Not only is the Philips Sonicare DiamondClean on sale, but it's one of the best recommended by dental professionals worldwide. It can remove up to ten times more plaque than a manual brush can, while it comes with a travel pouch included and you can choose from four colour options.
See our best electric toothbrushes guide for more deals.
Whisper 3 Seater Sofa |
£799 £399 (save £400) at ScS
Available in a range of colours, this three-seater sofa is comfortable, stylish and now affordable. Great for smaller homes!
Flaxby Nature's Creation All Seasons Mattress, Double |
£1,099 £899 (save £200) at Dreams
Exclusively made for Dreams, this medium/firm mattress has been designed to keep you warm during the cooler months and cool during the warmer month. It features 3,900 Cortec™ pocket springs to offer even bodyweight distribution, plus better airflow and temperature control while you sleep.
No code needed to redeem.
Brook + Wilde | 45% off the Ultima Mattress
The Ultima is the ultimate mattress by Brook + Wilde which is the most technologically advanced mattress they’ve ever created. It has a total of 10 layers which includes open-cell structure memory foam, 2000 nano springs and 4000 large pocket springs. We're really looking forward to reviewing it, we must say. Use code ULTIMA45 to save on a £849 minimum spend. Deal ends: unknown.
January sale deals US
By price: low to high
Ninja Foodi 6-in-1 8-qt., 2-Basket Air Fryer with DualZone Technology |
$179.99 $149.99 (save $30) at Best Buy
We LOVE this air fryer from Ninja and the price is even better than before with this deal. It has two independent baskets which means that you can cook two different food types at the same time. You can Air Fry, Air Broil, Roast, Bake, Reheat, and Dehydrate or the choice is yours how you cook.
Shark IQ Robot Vacuum R100 |
$394 $199 (save $195) at Walmart
This Shark robot vac features deep-cleaning power to take on large debris, small debris, and pet hair on carpets and floors. It can be controlled with the Smart Clean app on your device. And it will return to the base, recharge, and can pick up where it left off all on its own.
What can you buy during the Boxing Day sales and January sales?
Wondering what to buy in the January sales? This is a great time of year to score a few bargains to kick-start the year 2021 with ease. We're talking furniture – sofas, beds and more – as well as mattresses, and home decor from cushions to curtains and bedding. Not just that, but you can also expect other buys to be on sale, from the best hair straighteners to the best exercise bikes or one the best blenders.
When will the January sales 2021 start?
They January sales officially start on January the 1st, New Year's Day. However, we spotted plenty of sales that started early and some have rolled over from Boxing Day so time is ticking on getting a great deal.
How to find a sweet January sale deal
1. Sign up to mailing lists: Subscribe to newsletter lists from your favourite retailers to be informed of deals as they drop. You can also sign up for our newsletter because we will be sharing the best home deals.
2. Be prepared to research: Retailers will surface some of their best deals on homepages and top pages, but also the ones they want rid of or the ones they think will get the most traffic to the site. This is why it pays to navigate away from the main Black Friday landing pages. If you know what product you are after, head to that section of the site and get ready to scroll.
3. Check out the lesser known brands: The biggest brands may have the buying power to offer the best discounts, but they will also be the busiest sites and stock is more likely to go quickly. Look for lesser known retailers (check their reviews on Trustpilot first) and see if they have the products you are after.