January sales: shop the best home deals from Amazon, Wayfair and more

Make your home the best place to be in 2021 with top offers in the January sales. From appliances to decor, see our best picks from your favourite stores

Boxing Day sales and January sales: Real Homes graphic
(Image credit: Future)

Happy new year and happy January sales. There is something about a new year that has us excited for projects around the home. Maybe you have a big room makeover in mind, or just want to update the appliances in your kitchen for better functionality and efficiency? Either way, these sales offer the perfect time to grab a bargain to make your home a place you love spending time in, in 2021.

So, what to buy in the January sales? Well this is where we come in. We are forever shopping the sales and know a good deal when we find one. And since you can't shop in person this year, we will be your guide to the highest quality buys and the biggest discounts – no grabbing anything and everything in a flurry on a mad dash round the department stores. From luxury bedding, to top-spec vacuum cleaners, we know where to find them.

You can also get your hands on Christmas (and birthday) gifts for the year ahead. Talk about organised. Or, if Santa missed something off your list, why not treat yourself today?

Whether you want to spend your Christmas money or e-gift card on a new electric toothbrush, some accessories for your home, or, perhaps you are after a cheap mattress to kick-start 2021 in comfort? We have an early deal for you. Keep scrolling for everything on sale to make sure you get in first...

January sales UK

January sales US

January sale deals UK

By price: low to high

SodaStream Spirit Hydration Pack | £138.96

SodaStream Spirit Hydration Pack | £138.96 £89.99 (save £48.97) at SodaStream
The Spirit comes in a range of colours and it's compact so as not to take up too much space on your worktop. Boasting a cordless design, you could even use it in a home office or bring it into your living room. Included comes a carbonating cylinder, a one-litre bottle, free shipping and a two-year warranty. This Hydration Pack comes with lemonade and raspberry and mint flavours.

Echo Dot | £49.99

Echo Dot | £49.99 £29.99 (save £20) at Amazon UK
Amazon's best selling smart speaker has had a fancy upgrade! And, it's on sale for under £30. The Echo Dot now boasts a spherical design but is still lovely and compact. It now has a powerful 1.6-inch front-firing speaker, while it comes in your choice of Charcoal, Glacier White, or Twilight Blue.

Tassimo by Bosch Style TAS1103GB Coffee Machine | £89.99

Tassimo by Bosch Style TAS1103GB Coffee Machine | £89.99 £29 (save £60.99) at Currys PC World
Not only is this coffee machine great at making coffee, but it's also a dream to clean, with detachable parts that are dishwasher safe – no more awkward scrubbing under the tap. Also, there is a descaling programme on the machine itself that ensures that it will carry on working as it should. 

See our coffee machine sales page for more deals.

Tassimo by Bosch My Way 2 Pod Coffee Machine | £106

Tassimo by Bosch My Way 2 Pod Coffee Machine | £106 £40 (save £66) at AO
This pod coffee machine is compatible with a range of cup sizes and works out the ideal brewing time for your chosen drink. It's easy to keep clean and available in a selection of colours, too.

Philips Sonicare DiamondClean | £299

Philips Sonicare DiamondClean | £299 £99.99 (save £200.01) at Amazon
Not only is the Philips Sonicare DiamondClean on sale, but it's one of the best recommended by dental professionals worldwide. It can remove up to ten times more plaque than a manual brush can, while it comes with a travel pouch included and you can choose from four colour options.

See our best electric toothbrushes guide for more deals.

Whisper 3 Seater Sofa | £799

Whisper 3 Seater Sofa | £799 £399 (save £400) at ScS
Available in a range of colours, this three-seater sofa is comfortable, stylish and now affordable. Great for smaller homes!

Flaxby Nature's Creation All Seasons Mattress, Double | £1,099

Flaxby Nature's Creation All Seasons Mattress, Double | £1,099 £899 (save £200) at Dreams
Exclusively made for Dreams, this medium/firm mattress has been designed to keep you warm during the cooler months and cool during the warmer month. It features 3,900 Cortec™ pocket springs to offer even bodyweight distribution, plus better airflow and temperature control while you sleep.

No code needed to redeem.

Brook + Wilde | 45% off the Ultima Mattress

Brook + Wilde | 45% off the Ultima Mattress
The Ultima is the ultimate mattress by Brook + Wilde which is the most technologically advanced mattress they’ve ever created. It has a total of 10 layers which includes open-cell structure memory foam, 2000 nano springs and 4000 large pocket springs. We're really looking forward to reviewing it, we must say. Use code ULTIMA45 to save on a £849 minimum spend. Deal ends: unknown.

January sale deals US

By price: low to high

Ninja Foodi 6-in-1 8-qt., 2-Basket Air Fryer with DualZone Technology | $179.99

Ninja Foodi 6-in-1 8-qt., 2-Basket Air Fryer with DualZone Technology | $179.99 $149.99 (save $30) at Best Buy
We LOVE this air fryer from Ninja and the price is even better than before with this deal. It has two independent baskets which means that you can cook two different food types at the same time. You can Air Fry, Air Broil, Roast, Bake, Reheat, and Dehydrate or the choice is yours how you cook.

Shark IQ Robot Vacuum R100 | $394

Shark IQ Robot Vacuum R100 | $394 $199 (save $195) at Walmart
This Shark robot vac features deep-cleaning power to take on large debris, small debris, and pet hair on carpets and floors. It can be controlled with the Smart Clean app on your device. And it will return to the base, recharge, and can pick up where it left off all on its own.

What can you buy during the Boxing Day sales and January sales?

Wondering what to buy in the January sales? This is a great time of year to score a few bargains to kick-start the year 2021 with ease. We're talking furniture – sofas, beds and more – as well as mattresses, and home decor from cushions to curtains and bedding. Not just that, but you can also expect other buys to be on sale, from the best hair straighteners to the best exercise bikes or one the best blenders

When will the January sales 2021 start?

They January sales officially start on January the 1st, New Year's Day. However, we spotted plenty of sales that started early and some have rolled over from Boxing Day so time is ticking on getting a great deal.

How to find a sweet January sale deal

1. Sign up to mailing lists: Subscribe to newsletter lists from your favourite retailers to be informed of deals as they drop. You can also sign up for our newsletter because we will be sharing the best home deals.

2. Be prepared to research: Retailers will surface some of their best deals on homepages and top pages, but also the ones they want rid of or the ones they think will get the most traffic to the site. This is why it pays to navigate away from the main Black Friday landing pages. If you know what product you are after, head to that section of the site and get ready to scroll. 

3. Check out the lesser known brands: The biggest brands may have the buying power to offer the best discounts, but they will also be the busiest sites and stock is more likely to go quickly. Look for lesser known retailers (check their reviews on Trustpilot first) and see if they have the products you are after.

Annie Collyer
Annie Collyer

Annie joined the Real Homes team in 2018 as our Deals Editor. Now, as our UK Shopping Editor, she spends much of her time giving advice on what you need to add to your shopping cart. Whether that be a sofa bed for your spare room, accessories to give your space a new lease of life, shiny new appliances for a kitchen or some smart tech for an easier life. She's also our fitness and beauty guru, with hands-on experience with some of the top hair tools and the best home gym equipment around. Otherwise, you can find her rearranging the furniture in her space-savvy London flat, DIYing accessories to fit with her ever-changing colour scheme, or going on long walks with her pug. Next up on her to-renovate list is her bathroom...