Louise Oliphant

Louise Oliphant

Ecommerce Editor

About Louise 

Hello! I’m Louise, the ecommerce editor at Real Homes. I joined the other side of the desk in April 2022, after previously being in PR and communications. With the rest of the team, I write shopping content and reviews for homeware items that’ll add both a decorative and practical edge to your space. With an eye for design that won’t snooze on style, but a budget that won’t quite stretch, I love nothing more than a designer dupe. From colored glassware to contemporary furniture and bedding, I'm after items that will upgrade my plain rented flat. Otherwise, you’ll find me at an art gallery, exploring the latest exhibition, or enjoying a cocktail at one of London’s coolest bars and restaurants.

My niche(s) 

After managing PR efforts for a luxury bedding brand, I now specialize in sleep content, so you can wind down well. Knowing the importance of getting a great night’s sleep, I bring my bedding expertise to writing buying guides, reviews, and news on the best sleep and wellness buys, including what to look for, when, and where to buy, so you can get your best sleep yet. But I believe your sleep setup shouldn’t have to break the bank either. From bed frames to mattresses to protectors, I’m your go-to for finding bedroom upgrades, on a budget. 

Why listen to me?

My knack for writing and interest in interiors grew from my love for art. I studied for an undergraduate degree in contemporary art, where my practice considered how artwork can amplify a room or space. From reviewing and critiquing artworks, I then pursued a master's degree in international journalism, putting aside the paintbrush and instead putting pen to paper. It wasn't until I landed a PR position in the homeware industry that I learned everything there is to know about ecommerce, especially about what to look for when shopping online for your next bedding buy. Eager to share with Real Homes' readers, I'm now brimming with useful sleep content, so you can choose the best sleep products for you. 

About my Real Home… 

Having recently moved to London, I’m currently sharing a furnished three-bed flat with friends. With an appreciation for modern styles with an emphasis on symmetry, I find comfort in balance and clean lines — some might call it a form of feng shui. My home is generally minimalist with sleek black furniture and metal finishes.  

My fave home buys 

Luckily, I’ve not been totally restricted to standard furniture and renter rules that prohibit anything on the walls. I have managed to add my stamp with modern decor, such as glass bedside table lamps, an acrylic desk chair, and of course, great bedding. I love my Piglet in Bed striped linen set; it looks and feels great all year round. 

On my to-buy list 

An acrylic magazine rack (or a few) to hold my out-of-hand print collection is next on my wish list. I’m always on the lookout for sleek storage solutions that’ll keep my home well-organized. Tidy room, tidy mind, right?

I’m currently working on…

With the January sales just around the corner, I’m currently scoping out the best deals on, you guessed it, all-things bedding. This includes the best mattress, duvets, pillows, and more. Having a background in art, my shopping skills don’t stop at bed sheets. With an eye for design (and a minimal budget), I’m also looking for some chic but cheap home decor pieces you won't think twice about treating yourself to. 

Louise Oliphant